Retention | Academy Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology. Wed, 13 Jul 2022 08:47:33 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 10 Things You Need to Know to Level Up Customer Engagement in 2021 https://rocketium.com/academy/10-things-you-need-to-know-to-level-up-customer-engagement-in-2021/ https://rocketium.com/academy/10-things-you-need-to-know-to-level-up-customer-engagement-in-2021/#respond Thu, 15 Jul 2021 18:17:24 +0000 https://rocketium.com/academy/?p=11235 Having high customer engagement is the secret to having high customer lifetime value.  Without customer engagement, brands can’t remain competitive or build long-term relationships with customers. They also can’t understand who their target audience is or figure out what offers their customers need. This disconnect causes low conversion rates, a dip in sales, and high […]

The post 10 Things You Need to Know to Level Up Customer Engagement in 2021 appeared first on Academy and was written by Vikas Kalwani.

]]> https://rocketium.com/academy/10-things-you-need-to-know-to-level-up-customer-engagement-in-2021/feed/ 0 How to Engage Users based on Frequency of Mobile App Usage https://rocketium.com/academy/how-to-engage-users-based-on-frequency-of-mobile-app-usage/ https://rocketium.com/academy/how-to-engage-users-based-on-frequency-of-mobile-app-usage/#respond Thu, 08 Jul 2021 09:28:42 +0000 https://rocketium.com/academy/?p=11177 In his bestselling book, Hooked, Dr. Nir Eyal describes habit-forming products as ‘nice-to-haves’ that gradually become ‘must-have.’ With consumers doubling down on shopping, gaming, and OTT content, average mobile app usage jumped 40% year-on-year in 2020 alone- a not so subtle shift in consumer behavior. Brands have every reason to rejoice except for one little […]

The post How to Engage Users based on Frequency of Mobile App Usage appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/how-to-engage-users-based-on-frequency-of-mobile-app-usage/feed/ 0 Customer Retention Strategy Framework with Tried & Tested Examples https://rocketium.com/academy/customer-retention-strategy-framework-with-tried-and-tested-examples/ https://rocketium.com/academy/customer-retention-strategy-framework-with-tried-and-tested-examples/#respond Wed, 23 Jun 2021 14:47:55 +0000 https://rocketium.com/academy/?p=10917 What’s better than acquiring 100 new customers a month? That seems like a simple question, but the answer isn’t “acquiring two hundred customers.” It’s retaining the existing ones. Often, businesses dedicate more resources to acquiring new customers than finding innovative strategies to better engage with their existing customers. It is important to note that the […]

The post Customer Retention Strategy Framework with Tried & Tested Examples appeared first on Academy and was written by Rethin Vipinraj.

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