Push Notifications | Academy Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology. Thu, 30 Jun 2022 07:52:58 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 5 Simple Steps to Run Personalized Rich Push Notification Campaigns https://rocketium.com/academy/5-simple-steps-to-run-personalized-rich-push-notification-campaigns/ https://rocketium.com/academy/5-simple-steps-to-run-personalized-rich-push-notification-campaigns/#respond Tue, 05 Apr 2022 19:41:44 +0000 https://rocketium.com/academy/?p=13122 Why use rich media in your push notification campaigns? They say out of sight is out of mind. In the fast-paced world of digital advertising, this is an existential challenge for marketers. Let’s consider a typical online shopping scenario. Often consumers browsing products on an eCommerce app will add a few items to the cart […]

The post 5 Simple Steps to Run Personalized Rich Push Notification Campaigns appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/5-simple-steps-to-run-personalized-rich-push-notification-campaigns/feed/ 0 Rethink mobile push strategy: Rich push notifications and beyond https://rocketium.com/academy/rethink-mobile-push-strategy-rich-push-notifications-and-beyond-rocketium-academy/ https://rocketium.com/academy/rethink-mobile-push-strategy-rich-push-notifications-and-beyond-rocketium-academy/#respond Thu, 15 Apr 2021 03:00:23 +0000 https://rocketium.com/academy/?p=10274 A push notification to mobile marketing is what music is to dance — really? These blurbs have allowed marketers to enable customer retention within the mobile populace. Sadly, this is more true on paper than in reality. Push notifications are a gift to marketers; and an annoyance to mobile users. Marketers shove 40-50 characters in […]

The post Rethink mobile push strategy: Rich push notifications and beyond appeared first on Academy and was written by Nityashree Yadunath.

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