Product | Academy Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology. Tue, 07 Nov 2023 08:19:25 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 The Age of Insight-Led Design is Here: Creative Intelligence for Better Performance https://rocketium.com/academy/the-age-of-insight-led-design-is-here-creative-intelligence-for-better-performance/ https://rocketium.com/academy/the-age-of-insight-led-design-is-here-creative-intelligence-for-better-performance/#respond Tue, 30 May 2023 06:57:48 +0000 https://rocketium.com/academy/?p=13707 Advertising campaigns are largely grounded in data, right from planning to execution and performance analysis. But your audiences don’t look at “campaigns”, they see visuals and creatives that essentially form the face of an ad campaign. And much of these visuals have been data-dark for the longest time, with meager insights into what creative elements […]

The post The Age of Insight-Led Design is Here: Creative Intelligence for Better Performance appeared first on Academy and was written by Suzanne Sangi.

]]> https://rocketium.com/academy/the-age-of-insight-led-design-is-here-creative-intelligence-for-better-performance/feed/ 0 Beyond the Static: Supercharge your campaigns with video production at scale https://rocketium.com/academy/beyond-the-static-supercharge-your-campaigns-with-video-production-at-scale/ https://rocketium.com/academy/beyond-the-static-supercharge-your-campaigns-with-video-production-at-scale/#respond Fri, 14 Apr 2023 06:36:43 +0000 https://rocketium.com/academy/?p=13656 Video has been one of the breakout trends in the marketing world in the last few years. The skyrocketing popularity of video marketing can be attributed to the fact that it begets results. Video communications drive up to 47% higher engagement than static images. That’s not all, marketers who use video achieve up to 49% […]

The post Beyond the Static: Supercharge your campaigns with video production at scale appeared first on Academy and was written by Sreetama Chakraborty.

]]> https://rocketium.com/academy/beyond-the-static-supercharge-your-campaigns-with-video-production-at-scale/feed/ 0 How to improve cross-functional collaboration among teams https://rocketium.com/academy/how-to-improve-cross-functional-collaboration-among-teams/ https://rocketium.com/academy/how-to-improve-cross-functional-collaboration-among-teams/#respond Tue, 01 Dec 2020 04:06:17 +0000 https://rocketium.com/academy/?p=9685 Cross functional collaboration is integral to the success of any business, and this statement couldn’t be more true in today’s era of remote work and distributed teams. A high level of synergy between different departments is the only way to guarantee a high level output and sustained progress towards achieving your business goals. Consider the […]

The post How to improve cross-functional collaboration among teams appeared first on Academy and was written by Ayush Parti.

]]> https://rocketium.com/academy/how-to-improve-cross-functional-collaboration-among-teams/feed/ 0 Bynder vs. Rocketium – All you need to know https://rocketium.com/academy/bynder-vs-rocketium-all-you-need-to-know/ https://rocketium.com/academy/bynder-vs-rocketium-all-you-need-to-know/#respond Fri, 27 Nov 2020 12:16:37 +0000 https://rocketium.com/academy/?p=9675 If you are this far along on your journey and are evaluating between Bynder (A digital asset management company, that after it acquired a creative management platform, WeAdapt, provides creative automation solutions) vs. Rocketium, ( the seamless, end-to-end creative automation platform) pat yourself on your back for being better informed than most of your peers. […]

The post Bynder vs. Rocketium – All you need to know appeared first on Academy and was written by Nityashree Yadunath.

]]> https://rocketium.com/academy/bynder-vs-rocketium-all-you-need-to-know/feed/ 0 Bannersnack vs Rocketium | All you need to know https://rocketium.com/academy/bannersnack-vs-rocketium-all-you-need-to-know-rocketium/ https://rocketium.com/academy/bannersnack-vs-rocketium-all-you-need-to-know-rocketium/#respond Mon, 23 Nov 2020 04:52:15 +0000 https://rocketium.com/academy/?p=9641 Before we explore the nitty-gritties of Bannersnack vs Rocketium, let us understand why you need such platforms at all. A brand’s visual identity has many roles to play. It needs to attract and retain users’ attention even as it becomes the brand personality that people admire. In effect, it is all about the customer experience […]

The post Bannersnack vs Rocketium | All you need to know appeared first on Academy and was written by Nityashree Yadunath.

]]> https://rocketium.com/academy/bannersnack-vs-rocketium-all-you-need-to-know-rocketium/feed/ 0 Rocketium vs Smartly | All you need to know https://rocketium.com/academy/rocketium-vs-smartly-all-you-need-to-know/ https://rocketium.com/academy/rocketium-vs-smartly-all-you-need-to-know/#respond Thu, 19 Nov 2020 03:43:05 +0000 https://rocketium.com/academy/?p=9621 Today, brands don’t have a choice but to compete for the constantly shrinking attention span of their  users.  As a result, there is a lot of emphasis on the innovation that goes into crafting hyper-relevant messages that instantly resonate with consumers.  In order to deliver contextual, personalized messages, marketing and design teams spend both significant […]

The post Rocketium vs Smartly | All you need to know appeared first on Academy and was written by Dymtro Zaichenko.

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