Design | Academy Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology. Thu, 27 Jun 2024 07:06:45 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.10 Why Marketing Design Software Represents a Generational Leap for Online Advertising Success https://rocketium.com/academy/marketing-design-software/ https://rocketium.com/academy/marketing-design-software/#respond Tue, 10 May 2022 12:45:00 +0000 https://rocketium.com/academy/?p=13423 Let’s face it: Adobe is to marketing design what Colgate or Xerox have been to toothpaste and photocopy respectively! Without Photoshop or Illustrator, would marketers be able to create the stunning banner ads we see every day in our social media feeds? Probably not.  In fact, Adobe and online marketing go back a long way […]

The post Why Marketing Design Software Represents a Generational Leap for Online Advertising Success appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/marketing-design-software/feed/ 0 Elements and Principles of Ad Design: Experiments and Best Practices https://rocketium.com/academy/elements-and-principles-of-ad-design/ https://rocketium.com/academy/elements-and-principles-of-ad-design/#respond Fri, 29 Apr 2022 09:59:31 +0000 https://rocketium.com/academy/?p=13308 There is a science in the art of ad design because people interact with the world mainly through visuals. Let’s rewind for some context.   There is constant debate over the processing capacity of the human mind. Some say it’s 4 billion per second and others say it’s 11 million. What everyone agrees on is that […]

The post Elements and Principles of Ad Design: Experiments and Best Practices appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/elements-and-principles-of-ad-design/feed/ 0 Design Collaboration Reimagined: How Marketing and Design Work Together Effortlessly https://rocketium.com/academy/marketing-and-design-collaboration-strategies-and-success/ https://rocketium.com/academy/marketing-and-design-collaboration-strategies-and-success/#respond Wed, 02 Feb 2022 17:02:17 +0000 https://rocketium.com/academy/?p=12661 Marketing and design collaboration strategies are critical for the success of any digital marketing campaign. When marketing and design teams work in silos there are two likely results. One: low-quality design which unmistakably leads to poor campaign performance. The second: high-quality designs that are often not aligned with the marketing objectives or updated according to […]

The post Design Collaboration Reimagined: How Marketing and Design Work Together Effortlessly appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/marketing-and-design-collaboration-strategies-and-success/feed/ 0 16 Graphic Design Influencers to follow on Instagram https://rocketium.com/academy/16-graphic-design-influencers-to-follow-on-instagram/ https://rocketium.com/academy/16-graphic-design-influencers-to-follow-on-instagram/#respond Tue, 14 Dec 2021 06:45:33 +0000 https://rocketium.com/academy/?p=12597 Every brand and marketing team is trying to solve the same equation and striving to stand out to consumers and gain sustained attention. For a long time, brands brought it through art, creatives, and designs that captured the eye.  Then came the era of science, putting design on the back burner. Instead, brands relied on […]

The post 16 Graphic Design Influencers to follow on Instagram appeared first on Academy and was written by Rethin Vipinraj.

]]> https://rocketium.com/academy/16-graphic-design-influencers-to-follow-on-instagram/feed/ 0 Design Automation: Evolution in Graphic Design https://rocketium.com/academy/design-automation/ https://rocketium.com/academy/design-automation/#respond Fri, 15 Jan 2021 05:30:00 +0000 https://rocketium.com/academy/?p=9862 Change has arrived. Nowadays, there is a significant demand for quality graphic design automation throughout the globe. Many people are already after the design automation tools, and companies are gladly delivering them.  However, strategies and creativity are very human skills. It takes a person to go down the fundamentals of actual imaginative work. According to […]

The post Design Automation: Evolution in Graphic Design appeared first on Academy and was written by Ayush Parti.

]]> https://rocketium.com/academy/design-automation/feed/ 0 How your design team should prepare itself for 2021 https://rocketium.com/academy/how-your-design-team-should-prepare-itself-for-2021/ https://rocketium.com/academy/how-your-design-team-should-prepare-itself-for-2021/#respond Thu, 17 Dec 2020 05:32:23 +0000 https://rocketium.com/academy/?p=9806 2020 changed everything for everyone, and the role of design has emerged stronger than ever. Design is playing a more critical role than ever in making the world an accessible, healthier, and better place. Here are a couple of scenarios where design is or is poised to make a difference: Key changes in the design […]

The post How your design team should prepare itself for 2021 appeared first on Academy and was written by Ayush Parti.

]]> https://rocketium.com/academy/how-your-design-team-should-prepare-itself-for-2021/feed/ 0 20+ Best Fonts For Videos and Images: Part I https://rocketium.com/academy/20-best-fonts-videos-and-images-part-1/ https://rocketium.com/academy/20-best-fonts-videos-and-images-part-1/#respond Thu, 05 Nov 2020 12:06:00 +0000 https://rocketium.com/academy/?p=3317 Now, I don’t mean to boast, but we have some of the world’s best designers making video templates for our Rocketium users. I invited them over for beer and got them talking about their favorite and go-to fonts for the templates they make. Here is the first part of the master list of best fonts […]

The post 20+ Best Fonts For Videos and Images: Part I appeared first on Academy and was written by Pulkit Jain.

]]> https://rocketium.com/academy/20-best-fonts-videos-and-images-part-1/feed/ 0 16 Things You Need to Consider When Building an eCommerce Website https://rocketium.com/academy/16-things-you-need-to-consider-when-building-an-ecommerce-website/ https://rocketium.com/academy/16-things-you-need-to-consider-when-building-an-ecommerce-website/#respond Mon, 02 Mar 2020 09:14:42 +0000 https://rocketium.com/academy/?p=6510 Building an eCommerce website is a lot of hard work, and there are so many things you need to take into consideration during the process. A good eCommerce website consists of many different elements, and it’s easy to forget something along the way. That is why you should keep these 15 tips in mind while […]

The post 16 Things You Need to Consider When Building an eCommerce Website appeared first on Academy and was written by Victoria Berman.

]]> https://rocketium.com/academy/16-things-you-need-to-consider-when-building-an-ecommerce-website/feed/ 0 Design Inspirations and Tips To Create Ecommerce Banners https://rocketium.com/academy/tips-to-create-an-ecommerce-banner/ https://rocketium.com/academy/tips-to-create-an-ecommerce-banner/#respond Tue, 21 Jan 2020 04:34:46 +0000 https://rocketium.com/academy/?p=6318 Ecommerce marketers estimate that there will be 2.14 billion global digital buyers in 2021. A quarter of the world’s population will soon be shopping online. This means that brands and agencies will have to find ever more effective as well as innovative means to grab people’s attention, direct them to their website or product, and […]

The post Design Inspirations and Tips To Create Ecommerce Banners appeared first on Academy and was written by Ayush Parti.

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